Full name

Liz Talago

Title

Content Strategist & Copywriter

Location

Nashville, TN

Blurb

Inspiring, Informative, & Conversion-Driven

Experience

Content Strategist & Copywriter

Freelance

Nashville, TN · 2012 – Present

My deep understanding of what inspires us and motivates us is the result of masters-level training in the science of human behavior.

As a content writer and strategist, I apply what I know about the value of emotional engagement, purpose-driven marketing, and conversion optimization to craft content strategy for innovators. Current clients include disruptors in healthcare, tech, HR, and more.

Senior Copywriter & SME

Acadia Healthcare

Nashville, TN · 2015 – 2019

At Acadia, I wrote consumer-facing content for the largest behavioral healthcare company in the world. From blog posts to treatment program pages, I wrote marketing content that connected individuals and families with the resources they need to heal.

In case you’re counting, that means I supported content strategy and development for over 579 facilities, located in 39 states and abroad.

Lead Copywriter & Creative Strategist

Freerider Group

Phoenix, AZ · 2015 –

During my time with Freerider, I crafted brand identity, generated creative content to support brand voice, ensured consistency in tone across all platforms, and created social content based on an editorial calendar. Working collaboratively with other team members, I generated new business, built relationships with potential collaborators and prospective clients, and engaged influencers to expand campaign visibility and reach.

Education

Masters in Counseling

Montana State University

Bozeman, MT · 2008 – 2010

Bachelor of Arts Historic Preservation

University of Mary Washington

Fredericksburg, VA · 2002 – 2006

Elsewhere